SPHRO Professional Development Seminar

Please join us for this informative seminar presented by Patty Silbert, President of Newton Talent. Ms. Silbert will present "Creating a Social Strategy That Will Draw Top Talent".

The candidate journey is the heart of recruitment marketing. Every engagement, every communication, and every action and reaction moves a prospect closer to applying for your open position.

That makes having the right content available for regular interactions with them on social networks vital to your recruiting success.

Social media gives you the tools to present your opportunities and your company in the best possible light. It can boost engagement and loyalty in candidates and employees alike. But launching a social initiative without a solid communication strategy in place can be a huge mistake.

In this session, participants will learn:
-How to design a successful social media engagement initiative
-The value of an employer value proposition to your HR communication strategy
-Using employee stories to spread your message

This seminar is pre-approved for 2 HRCI recertification hours plus SHRM credits.

Sponsors: Waynesburg University and Newton Talent

Thursday, June 6, 2019

7:30 a.m. - 10:00 a.m.

Waynesburg University-Southpointe Center
6000 Town Center Boulevard, Suite 100
Canonsburg, PA 15317

Reservations accepted until
Friday, May 31, 2019.

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